Brand-led marketing is the future
To connect with consumers, you’re marketing strategies must be brand-led. Creating a consistent brand that is aligned across all channels, employees and content, is crucial for success.
Why? Customers are loyal to brands they can connect with and believe are truly authentic. 46% of consumers say they’re loyal to brands they like, says GWI. This trend is continuing long into the future, as younger generations are less trusting of businesses’ marketing tactics. Research from Vogue revealed that 56% of Gen Z and 46% of millenials believe that “brands often lie about their products/services”.
Understanding your target market inside-out is essential for driving long-term customer loyalty. You need the right marketing team in place to research, build and implement your unique brand positioning. That’s where we come in.
Our expert marketing recruiters have years of experience working with brands of all shapes and sizes to identify top brand management talent. With extensive networks across North America, we can help you find the expert to build your visual identity, brand guidelines and marketing plans.
Most headhunters need to search to find you talent. We're already speaking to them.
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