Ecommerce Manager job description
This page details key information about the Ecom Manager job description. From the core responsibilities through to pay brackets and how to approach ecommerce recruitment.
What does a Ecommerce Manager do?
Ecommerce Managers are responsible for the management, trading and development of online stores.
The Manager's main responsibility is to ensure the experience is on-brand, user-friendly and seamless. Reporting into the Head of Ecom, they play a vital role in improving conversion rates and encouraging online sales.
Career path & progression
With more businesses taking their products or services online, Ecom Managers are in high-demand across all sectors. Traditionally, retail and direct-to-consumer brands were the only ecommerce employers. However, we're now seeing an increased demand across the services industries.
When Managers are ready to progress their career, they can consider the following job titles.
Senior Ecommerce Manager
The natural progression for most Ecommerce Managers is the Senior job title. In this role, they will have increased exposure to the brand's ecom strategy, playing a key role in shaping the direction of the business. This role is also a great opportunity to develop team leadership and management skills.
Head of Ecommerce
As a Head of Ecommerce you'll manage new and existing ecommerce platforms to increase sales. In this senior role, you will collaborate with technical stakeholders on ecommerce development.
You will be responsible for creating the ecom strategy and overseeing its delivery, managing and developing your team.
