Paid Media Specialist

• Job Title: Paid Media Specialist (Freelance)
• Salary Range: £200-£350 per day
• Location / Working Model: London | Flexible Working | 1 Day Per Week (Hybrid/Remote Flexibility)

We are working with a fast-growing creative and digital agency supporting ambitious brands across sectors including e-commerce, hospitality, lifestyle, consumer products, and service-led businesses. Due to continued growth and an expanding client portfolio, our client is seeking a freelance Paid Media Specialist to work closely with senior digital leadership and help drive measurable online performance across a diverse mix of accounts.
If you enjoy balancing strategy with hands-on delivery and want the flexibility of retained freelance work alongside other commitments, this opportunity offers variety, autonomy, and meaningful impact. The Paid Media Specialist will support digital growth initiatives, optimise paid campaigns, and help shape performance marketing strategies across multiple brands while collaborating with creative and strategic teams to maximise results.
The Paid Media Specialist will play a key role in improving campaign performance, strengthening reporting, and helping clients scale awareness, leads, and conversions across digital channels.
 
Role Highlights - The Paid Media Specialist will...
- Build, manage, and improve paid campaigns across platforms including Meta, Google Ads, LinkedIn, and TikTok
- Deliver PPC activity across Search, Display, remarketing, and Performance Max campaigns
- Monitor performance against agreed KPIs, identifying opportunities to improve results and efficiency
- Support campaign tracking, tagging, attribution, and analytics through Google Tag Manager and GA4
- Contribute ideas to improve audience targeting, creative performance, and wider digital strategy
 
You Will Need - The Paid Media Specialist will bring...
- Strong hands-on experience managing paid social campaigns and PPC activity across multiple platforms
- Confident knowledge of Google Tag Manager, conversion tracking, pixels, tagging, and GA4 reporting
- Experience launching campaigns from scratch and improving performance in live environments
- Excellent analytical skills with the ability to turn campaign data into clear recommendations
- Strong organisation and communication skills, with confidence managing multiple priorities and stakeholders
 
Why You'll Love It
- Flexible freelance arrangement with one dedicated retained day per week
- Opportunity to work across a varied portfolio of growing and established brands
- Close collaboration with senior agency leadership and decision-makers
- Freedom to contribute ideas and influence paid media performance strategy
- Long-term opportunity with a growing business investing in digital growth
 
Apply today to grow your career with a forward-thinking employer committed to equal opportunity. We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.
Due to a high number of applicants, we are only able to respond to successful candidates.