CREATIVE STRATEGIST – HIGH-GROWTH GLOBAL SCALE-UP
This is a performance-first creative role inside a fast-scaling international ecommerce business entering its next aggressive growth phase. Creative isn’t a support function here - it’s the growth lever.
You’ll work directly with the Director of Growth and alongside Paid Social to build a high-velocity, insight-led testing engine across Meta (with other platforms to follow). The goal is simple: find winners, scale spend, lower CAC and keep feeding the algorithm. This isn’t about perfect campaigns. It’s about smart hypotheses, speed, iteration and commercial impact.
What they need
What you’re good at
What you’ll get
This is a performance-first creative role inside a fast-scaling international ecommerce business entering its next aggressive growth phase. Creative isn’t a support function here - it’s the growth lever.
You’ll work directly with the Director of Growth and alongside Paid Social to build a high-velocity, insight-led testing engine across Meta (with other platforms to follow). The goal is simple: find winners, scale spend, lower CAC and keep feeding the algorithm. This isn’t about perfect campaigns. It’s about smart hypotheses, speed, iteration and commercial impact.
What they need
- Someone who has worked inside a fast-growth D2C environment and understands performance creative at scale
- Someone who sees creative as a commercial lever and is comfortable being accountable for acquisition impact
- Someone who thrives in high-output environments and prefers “ship and learn” over prolonged perfectionism
- A digital native who understands how Meta behaves - fatigue, creative diversity, frequency and scaling dynamics
- Someone confident owning creative angles and hypotheses, partnering closely with Paid Social to decide what scales and what gets cut
What you’re good at
- Turning customer pain points and motivations into strong hooks and scroll-stopping concepts
- Building structured testing frameworks with clear hypotheses and learning agendas
- Breaking down complex/educational narratives to captivating hooks and paid social creative
- Understanding performance metrics (CTR, CVR, CPA, ROAS, hook rate, hold rate) and using data to defend decisions
- Managing creative production end-to-end - briefing, scripting, creator direction, QA and delivery
- Leveraging AI and creative intelligence tools to increase throughput and insight
- Distilling complex propositions into digestible, high-converting creative
What you’ll get
- Largely remote working (UK) with travel required to Scotland HQ (travel/accommodation covered)
- 25 days holiday + Birthday off
- Company share scheme
- Private healthcare
- Enhanced pension and bonus scheme
- Enhanced parental leave
- Gym discounts
- Quarterly team training and social budget
