Our specialist property marketing recruiters began working with Spacemade in September 2025. As a fast-growing, flexible workspace business, Spacemade needed strategic support to hire a full-funnel marketer who could elevate brand presence while driving measurable lead generation.
Spacemade is a fast-growing flexible workspace business, reshaping how modern teams work, connect and collaborate. With locations across the UK and a community-centric approach, the business has continued to scale its offering at pace.
Our relationship originally began two years earlier, when we first connected with their Head of People. Although there was no immediate requirement at the time, Spacemade were clear that they wanted to work with a specialist marketing recruitment partner when the right moment arose. That moment came in 2025.
When a gap opened up in the team, Spacemade’s Head of Marketing identified an opportunity for growth. Rather than hiring like-for-like, they needed someone who could own the entire marketing funnel and not just growth marketing.
Spacemade required a marketer who could confidently operate across top-of-funnel brand building and bottom-of-funnel demand generation. The brief was unique: a true generalist with seniority, strategic capability, hands-on experience, and the ability to lead and develop junior team members.
Key requirements included:
The hiring team needed a specialist partner with a strong network in marketing, making 3Search an obvious choice.
This particular brief required a deep understanding of the marketing landscape and property industry. Lucy Austin-Hannaford has spent her career building both the expertise and network, and so Spacemade chose to partner with Lucy and the team.
The search for a full-funnel marketer required a close partnership between Lucy and the Head of Marketing. They refined the brief together, adapting the search criteria based on real-time market feedback, and ensuring the process remained efficient and well-aligned.
How we added value
The partnership was pragmatic, proactive, and ultimately shaped by shared commitment to finding the best long-term hire.
The recruitment process was completed quickly, ensuring there was no prolonged headcount gap within the team. The successful candidate—a well-rounded generalist marketer—will join Spacemade in January, bringing:
Although the candidate is yet to start, Spacemade now has confidence that the right person is in place to drive their next phase of marketing growth.
Working with Lucy at 3Search was an excellent experience from start to finish. She took the time to really understand our brief—not just the skills and experience we were looking for, but the personality, pace, and mindset that would suit our team. The process was efficient, well-communicated, and felt genuinely collaborative. Lucy struck the right balance between strategic insight and pragmatism, ultimately helping us find a brilliant hire.Anna Wollaston Head of Marketing
Candidate Thought Count: 1
Lucy was absolutely exceptional throughout my entire recruitment journey. From our very first conversation, she took the time to truly listen to what I was looking for in my next role and found the perfect match for me. Her support went above and beyond—she provided detailed information ahead of each interview and even reviewed my presentation with me, which made all the difference. What really impressed me was Lucy’s dedication and professionalism. Even when she was going on holiday, she briefed her colleagues to ensure I was looked after, and she followed up with me immediately upon her return. Lucy was communicative, attentive, and genuinely friendly throughout the process. I couldn’t have asked for better support and would highly recommend her to anyone looking for their next opportunity.Marketing Manager
