Sales salary guide

Benchmark your UK sales salaries and commission structures with our complete salary guide.

All salary guides

Salespeople are looking for higher earning potential

According to the results of our Annual Pay & Hiring Survey, over a third of those looking for a new sales role in 2026 are looking for higher base salaries. Reviewing the compensation packages you have on offer is key to continue attracting and retaining high-performing Sales Managers.

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Blue pie chart saying that 39% of salespeople said pay is a key reason for a job search.

Sales salaries

Job title	Base salary
Sales Development Representative	£30,000 - £50,000
SDR Manager	£80,000 - £100,000
Business Development Manager	£40,000 - £55,000
Account Executive	£50,000 - £80,000
Enterprise Account Executive	£70,000 - £140,000
Sales Manager	£70,000 - £100,000
Sales Director	£80,000 - £150,000
VP Sales	£120,000 - £175,000
MD/General Manager	£150,000 - £200,000
CRO/CCO/CSO	£180,000 - £275,000

Customer success salaries

Job title	Base salary
Customer Success Manager	£45,000 - £75,000
Enterprise Customer Success Manager	£60,000 - £85,000
Head of Customer Success	£80,000 - £100,000
VP / Director of Customer Success	£100,000 - £140,000

Solutions salaries

Job title	Base salary
Solutions Architect / Consultant	£70,000 - £150,000
Pre-Sales / Solutions / Sales Engineer	£80,000 - £150,000
Technical Account Manager	£70,000 - £100,000

Download our Annual Pay & Hiring Report

For more information about the recruitment market and candidate expectations in 2026, download this year's report.

Download here

Meet our sales recruitment team

Our specialist recruiters are solely focused on building sales teams in the technology, consumer and service industries. With vast networks across the skill set, they have leveraged their knowledge of candidate expectations to build this salary guide.

For more advice around the current talent market, be sure to reach out to our specialists.

Meet the team

For further guidance around sales jobs or support with your recruitment needs, get in touch with the team.

Sam Church, Co-founder

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FAQs

How to find accurate salary information for sales role?

Base salaries largely vary based on industry, business size and the years of experience candidates hold.

To ensure that you’re offering the right compensation packages for the roles you’re hiring, we recommend assessing the whole talent market. Review specialist salary guides from recruitment agencies, like 3Search, search job boards and similar job descriptions to see what the competition are offering. This will give you a clear overview of the entire market.

What is the average salary for a Sales Manager in the UK?

The average Sales Manager salary in the UK is between £70,000 - £100,000. Salary ranges do vary based on industry, business size, and how experienced the candidate is – often within the industry itself.

For more tailored advice about what you should pay your Sales Managers, get in touch with our specialist sales recruitment consultants. With specialists in the technology, consumer and services sectors, we can give you a clear overview of sales talent for your business.

What are average mid-level sales salaries?

Mid-level sales professionals, such as SDRs and AEs, often earn between £50,000 - £80,000, with the opportunity to increase their earnings with commission.

What is the highest paying sales job?

The most senior sales roles, such as Sales Directors and VP Sales, pay up to £150,000 - £175,000. The highest paid sales job, however, is the CSO (Chief Sales Officer) role, where candidates can expect to earn upwards of £275,000 just as their base salary.

Is sales a stressful job?

Sales jobs do tend to come with high levels of stress, as they contend with sales targets whilst managing frequent rejections. This is mitigated by strong commission structures, encouraging sales representatives to boost their earnings based on their performance.

Stress is often something that salespeople are accustomed to, with 51% of those looking for a new job in 2026 specifically looking for a new challenge.