Communications salaries
Our specialist communications recruitment team has pulled together the very latest salary bandings to help you build a stronger understanding of the job market. With vast networks of public relations, internal communications and influencer marketing professionals, we reveal permanent brackets and day rates.
According to our 2026 Annual Pay & Hiring Report, 42% of communications professionals are moving jobs in 2026 to increase their earning potential. While it’s not the most common reason for a job search (44% are moving roles to find a new challenge), ensuring you’re offering the market rate will be key for talent attraction.
| Job title | Salary | Day rate |
| PR Assistant | £25,000 - £35,000 | £150 - £200 |
| PR Executive | £30,000 - £40,000 | £180 - £250 |
| Senior PR Executive | £35,000 - £45,000 | £200 - £300 |
| PR Manager | £50,000 - £80,000 | £250 - £350 |
| Senior PR Manager | £70,000 - £90,000 | £300 - £500 |
| Head of PR / PR Lead | £80,000 - £130,000 | £400 - £700 |
| Job title | Salary | Day rate |
| Communications Assistant | £30,000 - £35,000 | £150 - £200 |
| Communications Executive | £35,000 - £45,000 | £180 - £250 |
| Communications Manager | £45,000 - £70,000 | £250 - £350 |
| Senior Communications Manager | £60,000 - £90,000 | £300 - £500 |
| Head of Communications | £90,000 - £150,000 | £500 - £800 |
| Director of Communications | £140,000+ | £700+ |
| Job title | Salary | Day rate |
| Retail Media Executive | £30,000 - £45,000 | £200 - £250 |
| Retail Media Manager | £40,000 - £60,000 | £250 - £400 |
| Senior Retail Media Manager | £55,000 - £80,000 | £375 - £500 |
| Head of Retail Media | £75,000 - £95,000 | £650 - £800 |
| Retail Media Director | £90,000 - £115,000 | £800 - £1,150 |
Our recruitment consultants have built extensive networks across the communications industry. Leveraging their expertise of the current market and connections across the skill set, they've built this salary guide and other resources to help your business grow.
Get in touch to learn how they can support your hiring needs.
For further guidance around communications roles or support with your recruitment needs, get in touch with the team.
Pay brackets will vary based on the role type (in-house or agency), business size and sector. Use communications salary guides from specialist recruiters (like 3Search), data from platforms such as LinkedIn, and similar job descriptions to build an accurate picture of the current market.
On average, a Public Relations (PR) Manager earns between £50,000 - £80,000 in the UK. Meanwhile, as an interim, you can command a day rate between £250 - £350.
With enough years of experience, you can move into the Head of PR role, which increases your earning potential up to £130,000.
In London, a Communications Manager can expect to earn between £45,000 - £70,000 on a permanent basis. For an interim role, the day rate sits between £250 - £350.
With the national median pay for full-time workers sitting at £39,039, comms professionals earn a strong wage. There is further earning potential as you progress your career to a Senior Manager. With more experience, you can earn a salary of £60,000 - £90,000.
